Tuesday, November 20, 2012
It tastes better in red
I'll admit it. I'm a Starbucks fan. However, I don't vary my routine with my drink. It's a Grande Skinny Vanilla Cappuccino all the time. Well unless it's in the evening, and I just want a hot beverage but no caffeine. Then I get a Tall Skinny Vanilla Steamer. Why do I capitalize the Starbucks drinks? I have no idea. It just seems like they should be capitalized. Anyway, my question--why are those drinks so much better in the holiday cups??? Why does that simple piece of marketing work so well? Even Ben, who likes to claim he has a caffeine allergy (he doesn't), wants Starbucks in the red cups. (By the way, he's a Tall Americano, unless he's doing the ordering in which case he's a SMALL Americano. Rebel.)
I don't have an answer to this query. I'll just continue to enjoy my drink in the red cup that much more than the classic white.